ALA For Art
ALA For Art is launched in 2021 as a program of initiatives dedicated to contemporary art
The project reflects the Group’s commitment to supporting culture and promoting artistic development, enhancing the identity and creativity of the territory.
Taking up the corporate values, ALA For Art embraces the concepts of Anticipation – intened as a constant tendency to innovation – and Leadership, declined in the terms of pursuit of excellence, stimulus, and inspiration. Awareness of the Group’s history stimulates consideration on the importance of the relationship with the communities of reference with the aim of creating shared value.
With the initiatives promoted by ALA For Art, the Group has set up the ALA Corporate Collection housed in the Company’s Headquarters inside the Mediterranean Theatre at Mostra d’Oltremare in Naples.
Concerto d’Imprese
Since 2019 ALA is one of the founding companies and Gold Sponsor of “Concerto d’ Imprese” project by Teatro di San Carlo in Naples.
The Concerto d’Imprese project is supported by ALA and a group of entrepreneurial excellences from the Campania region who have joined forces to implement support initiatives to the establishment, promotion, and development of artistic offerings at the Teatro di San Carlo: a joint action that is outlined as a project to enhance the historical musical heritage, artistic mobility, professional exchange, and transnational movement of cultural and artistic works and professionals.